Anyone notice the new boot colorway Neymar had on his feet as he helped Brazil win 2-0 over Mexico earlier today? What a time to receive a new pair of boots; score a goal, grab an assist, win 2-0 and move onto the World Cup quarter finals.
Welcome in the special edition “Meu Jogo” Mercurial Vapor 360, designed to represent Neymar’s expressive style of play on the pitch. It also commemorates the belief that brought him from his first professional club in Brasil to the highest level of soccer. They come in a canary yellow with an underfoot graphic that leverages the 360 construction of the Mercurial. “Meu Jogo” references Neymar’s commitment to playing his game.
Neymar says of his playing style, “I got here because of my football boots. If football brought me to where I am, if it made me conquer the things I did, then I don’t need to change.”
Right as the game kicked off earlier today, Nike dropped a limited number of pairs on Nike.com. They sold out within minutes! There will be more pairs available right across retail in the next 24hrs, expect those to sell out pretty quickly also.
It’s officially World Cup Swoosh season. Nike show their hand for the 2018 World Cup in Russia by unveiling their “Just Do It” football boot collection to be worn by all Nike athletes competing at the tournament this summer.
Dropping in typical tournament pack style, Nike have delivered a blast of fresh white uppers on stunning premium plate finishes with distinctive hues to differentiate silos. A modern day upgrade on the EURO 2012 “clash collection” if you like. It’s a dominant tactic by the swoosh and one that has proved successful in previous summers – supplying every one of their players with the same coloured boot to ensure a visual takeover at the tournament.
The clean white uppers feature a matte pearlescent skin and metallic cool grey swooshes, but it’s underneath where the personality of each silo is identified. The Mercurial 360 is dipped in “Total Orange”, the Nike Hypervenom takes on a touch of “Volt”, while the Nike Magista and Nike Tiempo are finished in “Bright Crimson” and “Blue Hero” respectively.
Each heel counter of each boot contains a triangle made up of 32 lines, one line for each country competing in the tournament. This triangle will also serve as a new canvas of customisation as players will have the option placing a graphic representing their country’s flag on that area.